THE ROLE OF GREEN HUMAN RESOURCE MANAGEMENT IN IMPROVING ENVIRONMENTAL PERFORMANCE

Abstract

This research analyzes the impact of Green Human Resource Management (Green HRM) on the company's environmental performance, focusing on reducing emissions, improving energy efficiency, and managing resources more sustainably. This research uses a qualitative descriptive method with a literature review approach and secondary data analysis to analyze the impact of Green HRM on corporate environmental performance. The findings show that Green HRM not only improves environmental sustainability but also reduces operational costs. Its effectiveness is influenced by contextual factors such as industry, corporate culture, and geographic location. Practical implications include the integration of environmental performance in employee evaluations, continuous training, and green compensation policies. This study also highlights the importance of tailoring Green HRM strategies to an organization's specific context and suggests further research to explore the interaction between Green HRM and green technology innovation